
What we do
Paws, Play & Pampering – Naturally!
At Pannatural Pets®, everything we make comes from one place: our love for animals (and maybe a little obsession with belly rubs and tail wags). Every formula we create is inspired by a simple mission: to help pets look, feel, and live their best—naturally.
From everyday shampoos and conditioners to balms, cleansers, and between-bath grooming sprays, we’ve got your furry friend covered. Whether it’s coat care, itch relief, sensitive skin, hot spots, oral hygiene, or paw protection—you’ll find a gentle, effective solution in our range.
Because your pet’s health matters, all our products are:
- Free from parabens, sulfates, phthalates, phosphates, dyes, colourants & soap
- No nasties—ever!
And of course, everything we make is
- 100% vegan & cruelty-free (high paws for that!)
- Made with only ethically & responsibly sourced ingredients, including natural oils & extracts.
- Proudly endorsed by the Beauty Without Cruelty Organization


Pannatural Pets products are free from all nasties – no sulfates, parabens or dyes.
We use ingredients that touch your pet`s coat and skin (and your`s) are as naturally effective, non-toxic and as gentle as possible.

Well, we mean it when we say!
We use nothing but the finest, all natural, safe, and trustworthy ingredients, sourced from Nature!
We are transparent, all our ingredients are fully listed on our packagings.

None of our products or any of the raw materials have been tested on animals.
All the ingredients we use are proudly plant-derived and suitable for a vegan lifestyle.

To formulate and create our most pampering and effective pet range, we source our ingredients from trusted local suppliers, and we manufacture locally.
What Make Us Different From Others
We’re Not Just Another Pet Brand 🐾
We like to think we stand out from the pack. After all, everyone’s different—but not everyone’s truly unique.
Ethically and Responsibly Sourced Ingredients
We are committed to minimising our environmental footprint
Trust and fairness
Proud Moments on Our Journey
We’ve wagged, walked, and worked our way here—and we’re pretty proud of the milestones we’ve hit along the way!
- Commitment to several nonprofit organizations, shelters, and rescues
- Our products are stocked in thousands of independent pet shops, high street stores, vet clinics, and online retailers
- More than 300 Pet professionals use our products in their salons
- Thousands Of Pets Washed with Pannatural Pets Per Week
- You can find Pannatural Pets products worldwide

































OUR MISSION
Happy Pets, Happy Hearts ❤️
Animal welfare isn’t just a part of what we do—it’s the heart of it all.
Our mission? To help every pet parent treat their furry friends to safe,
high-quality products that truly care for their unique needs.
And because we believe every pet deserves the best
(not just the best-dressed pups on Instagram),
we do our best to keep our prices as friendly as our formulas.
Great care shouldn’t cost a paw and a tail!
